If your company’s digital media presence is lacking or even non-existent, it is time to make a change. With digital media marketing on the rise, there are several channels a business can take advantage of in order to reach new customers. There are many options to choose from, which may have you asking the same question so many others have: Which marketing platforms are best for my business? Should I focus solely on social media? What drives more traffic, online advertising or print ads?
You are asking the right questions, and the simple answer is that every platform is just as helpful as the next. Consumers are shopping across multiple channels for exposure for their business. They rely heavily on their social network for opinions, thus influencing their purchasing decisions. Using multiple channels to reach new customers, commonly referred to as multi-channel marketing, maximizes the effectiveness and extends the reach of campaigns.
With all of this valuable marketing information in mind, Louisville.com, Louisville Magazine and Alexander + Hughes Advertising joined forces to create the “Digital Marketing Starter Kit," a strategic package of digital and print advertising channels specifically designed to attract new customers. It is an innovative and cost-effective way for your business to make its mark in the world of digital marketing.
When you sign up for the package, you will receive an immediate presence on social media and ad space in Louisville Magazine. You will also have the choice of two strategic options to promote your business with us, depending on what it is you’re promoting. Plus, you’ll get big bang for your buck when you sign up today.
