One of Louisville Magazine's main strengths is the quality of its readership. We continually market to the area's most influential subscriber groups, delivering an audience of prime affluent consumers.
Louisville Magazine reaches over 75,000 readers per issue. We invite you to include your advertising message in the Louisville area's number one niche publication.
Call Stacey Hallahan, Advertising Director at (502) 625-0100 for more information. Download these PDFs for more information about Louisville Magazine:
— 2005 Rate Card for Louisville Magazine (PDF)
— Production Schedule (PDF)
— Louisville Magazine Lowdown (PDF)
— Louisville Magazine Independent Publications (PDF)
— Louisville Magazine Editorial Calendar (PDF)
DEMOGRAPHICS for the Average Reader/Subscriber of Louisville Magazine:
|
Louisville Magazine Reader |
Louisville Metro Resident |
Louisville Magazine Subscriber |
Age: |
47 |
44 |
57 |
Family Size: |
2.98 |
2.93 |
2.3 |
HH Income: |
$61,143 |
$51,920 |
$144,700 |
Education:
Some College or more: |
72.60% |
52.40% |
87.40% |
Married: |
59.90% |
58.80% |
67.30% |
Home: Average Market Value: |
$172,000 |
$155,000 |
$277,000 |
Home: Dwelling Unit Owned |
81.10% |
76.10% |
78.3% |
Own 2 or more vehicles: |
70.6% |
70.1% |
78.3% |
DEMOGRAPHICS for the Average Reader Lifestyle:
|
|
Louisville Magazine Reader |
Louisville Metro Resident |
Shopped: |
Drug Store past 4 weeks |
83.50% |
73.30% |
Views sporting events on TV |
Basketball |
79.80% |
71.60% |
Supermarket Shopped: |
Kroger |
78.30% |
71.90% |
Activities past 12-months |
Voted |
74.60% |
57.40% |
Activities past 12-months |
Gardening/Lawn |
73.90% |
67.30% |
Shopped: |
Target past 6 months |
72.50% |
60.40% |
Cellular Phone: |
Currently on plan |
71.60% |
63.10% |
View Sporting Events on TV: |
Football |
66.60% |
57.70% |
Heavy/Frequent Users: |
Clothing - Women's/Girl's |
66.3% |
57.50% |
Heavy/Frequent Users: |
Rent Movie/Tape/DVD |
64% |
56.40% |
Shopped: |
Home Depot past 6 months |
61.20% |
55.60% |
Shopped: |
Domestic Air 1+ Roundtrip past 12 months |
58.90% |
35.40% |
Heavy/Frequent Users: |
Movie Theater Attendance |
54.80% |
45.40% |
Activites past 12 months |
Bookstore 5+ books |
54.70% |
42.50% |
Heavy/Frequent Users: |
Buy Album/Tape/CD |
52.70% |
37.10% |
Shopped: |
Dillard's past 6 months |
52.60% |
36.60% |
Heavy/Frequent Users: |
Bottled Water |
52.20% |
40.80% |
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Copyright © 2005. Lousville Magazine. |
