WHAT: As part of its ongoing "Thorntons Challenge" philanthropic commitment toward breast cancer awareness, Thorntons Inc. is continuing their partnership with Norton Cancer Institute to provide mobile unit mammogram screenings for women throughout the Louisville metropolitan. This important - and often life-saving - initiative is made possible by a $100,000 grant Thorntons has donated to the Norton Cancer Institute, an initiative that will continue throughout 2014 and beyond.

WHEN: The Mobile Mammogram Unit will be "blitzing" the market and five different Thorntons' locations the week of October 13-17 from 10 a.m. to 4 p.m.

WHO: The mammogram screenings are for women between the ages of 40-75 who have not been screened in the past year. For women who are medically insured, their insurance companies will be billed and a co-pay may apply for the low-cost screening, however, will not be collected at the time of the exam. For the uninsured, funding will be provided for no-cost screenings.

WHERE: Screenings will be conducted aboard the Norton Cancer Institute Mobile Prevention Center through the Norton Healthcare Foundation at the following locations:

· October 13: 4154 Bardstown Road

· October 14: 10320 Westport Road

· October 15: 11700 Dixie Highway

· October 16: 9200 Preston Highway