The 4th Annual IF Water event will be held on Monday, October 12th at 5:30pm at Louisville Water Tower Park. This year will feature an intriguing presentation and thought-provoking conversation led by Dr. Wallace J. Nichols - scientist, marine biologist and author of the New York Times Best Seller, Blue Mind. Blue Mind uncovers the deeper truths behind our brains on water by combining cutting edge research with compelling personal stories that demonstrate how proximity to water can improve performance, increase calm, diminish anxiety, and increase professional success. Follow Dr. Nichols on a journey that will influence the way we think about water and ourselves. IF Water 2015 is presented by the Louisville Water Foundation with support from Louisville MSD, Louisville Water and WaterStep, and in partnership with IdeaFestival. Tickets are $35, and more information is available at www.ifwater.net.